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MarketingFile - Marketing strategy week 2: Market Analysis

Depend on your append

We are all working and living in a rapidly changing environment, it’s a fact, and a very important fact to consider when carrying out customer or prospect marketing. The business
MarketingFile - Return to Sender

Designing Direct Mail

When it comes to designing your direct mail piece it can be broken down into three sections; copy, layout and images/colours. Getting to grips with all three can be a
MarketingFile - #hashtags

#hashtags

Nearly 12 years ago one man, Chris Messina, changed the Internet by asking a very simple question and he ended up creating one of the most ubiquitous things about Twitter.
MarketingFile - How to get your content just right

Web optimisation for 2019

It’s been a crazy year during 2018, Instagram launched IGTV, changing the way we watch video, GDPR came into effect and Thanos snapped half the universe out of existence. So
Direct Route to Market

Direct Route to Market

Following the digital explosion, direct mail suddenly seemed a bit ‘old school’ and marketers jumped ship to explore a whole new world of social media, email, clicks and impressions. Digital
MarketingFile - Keep Your Brand Consistent on Social Media

Keep Your Brand Consistent on Social Media

Whether you’re a fan of it or not, truth is, you can’t cast social media aside in 2018. As its role increases in homes and offices across the country, many