Understanding your unsubscribes

by MarketingFile 27. August 2013 10:54

Email marketing is effective because customers have chosen to subscribe and receive marketing materi [More]

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Marketers should use data to understand, engage & deliver

by MarketingFile 3. June 2013 11:00

“Without understanding, marketing is inappropriate and ineffective” Gene Alvarez, Gartner VP and dis [More]

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